Advertising professionals raise money for operational costs by selling the space in the newspaper to advertisers. Artists, working with computer representations of pages on which space has been blocked out for advertising, determine placement of articles, photographs, and illustrations. They send the finished computer layouts to the newspaper’s printing facilities, where printing technicians use state-of-the art equipment to convert electronic files into finished newspapers. People in the newspaper’s circulation department ensure that the freshly printed newspapers arrive at newsstands, doorsteps, and newspaper dispensing machines as quickly as possible.
Courtesy: Microsoft Encarta 2005